Our Manifesto

PEOPLE.

Visits, users, clicks, and numbers don’t come to your website. It’s your mom, brother, sister, cousin, and the old man down the road.

We build websites for people and we treat people as people.

GETTING RICH.

We’re not about getting rich. We’re doing something we’re passionate about and we intend to do what we do for a very long time. We’re building our business the right way - by developing sites we’re proud of and by building great relationships with those we do business with.

We believe a business is built from good, hard work and sometimes hard lessons learned.

MORE SUCKS.

More convolutes your message. More creates barriers. More causes confusion. More costs, well…more.

Simple is the best way to do things, and we build that into our sites. We’re not into bells and whistles. We create to get the message across clearly and concisely.

BEST PRACTICES.

Every site we build employs search engine best practices. Every site we build employs design best practices.

Did you know that most website visitors look in the top right hand corner for the Contact Us or Order Now button? We did.

TEACHING.

We like to teach. We do it because it helps others, and we’re helpful people. We do it because it makes us feel good. We do it to make the world a better place.

You’ll find our teachings on our blog.

SMALL BUSINESS ADVOCATES.

We work with small businesses because we relate to small businesses. We’re small too and we want to keep it that way. We went into business to do what we’re passionate about and proud of. We think you did too.

Being small means we can turn on a dime and adapt quickly. Being small means we care about you more than the big guys do.

WORDS ARE DESIGN.

What you say on your site is just as important as the graphics. Words carry your real message: your values, your benefits, and your personality to those who read them. More words are bad. Too few words are bad. But too few words are better than the wrong words.

We view the copy on your site with just as much importance as the visual appeal.

AVAILABLE.

You can get in touch with us and we respond. We’re on e-mail, we’re on Twitter, we’re on Facebook, we have phones.

Talk with us. We want to talk to you.

UNDERSTANDING.

We can’t convey your passion and your goals without understanding. We want to spend time learning about you, your goals, and your dreams. We want to spend time understanding the people who visit your site and know what is important to them.

Understanding is the only way for us to build something which truly represents you and what you’re working so hard and passionately at every day.